American Medical Lab
A complete brand and digital redesign for Northern Virginia
Client
American Medical Lab
Year
2024
Services
Overview
The Challenge
We reimagined AML Laboratories' entire identity and web presence to reflect their commitment to both cutting-edge technology and personalized patient care.
Solution
Our Approach
Built on a modern headless architecture with Next.js and Hygraph CMS, the new platform showcases their distinctive approach: state-of-the-art automation paired with same-day results and genuine connectivity across healthcare settings.
Results
Impact
The redesign elevates a local laboratory's story in an industry often dominated by distant corporate entities, advancing a culture where sophisticated diagnostics and responsive, human-centered service aren't mutually exclusive—they're essential to quality care.
