Case study · 2026
A warmer, clearer home for an employee-side employment firm
Overview
SG Law represents workers in employment and civil-rights matters across Washington, DC and Michigan. Its old site read like a brochure, buried the attorney behind stock imagery, and gave search engines the wrong phone number and service area.
Solution
We rebuilt the site around a single idea, that work should not cost you your dignity. A slate and terracotta identity, editorial typography and the principal attorney front and center make it feel personal from the first screen. Under the hood it runs on Next.js with a Sanity blog, a secure IntakeIQ intake, a scoped small-business inquiry flow sending through Resend, and structured data for the firm, its attorneys, FAQs and every article.
Results
Prospective clients get a calm, plain-language path from what happened to a first conversation, and the firm has a foundation built to be found when people search for help.
