PeopleForBikes
A digital transformation that unified a movement
Client
PeopleForBikes
Year
2024
Services

Overview
The Challenge
In partnership with Thor Studio, we collaborated with PeopleForBikes to evolve their brand and consolidate multiple disconnected web properties into a single, cohesive platform that reflects the organization's expanding influence in bicycle advocacy.
Solution
Our Approach
Through a complete redesign grounded in their new brand identity, we created an experience that seamlessly connects policy advocacy, industry research, and grassroots action. The platform features a sophisticated member center powered by Salesforce and Stripe, intelligent search driven by Algolia, and a content architecture built on Prismic headless CMS that empowers the team to move at the speed of advocacy.
Results
Impact
By unifying their digital presence, we're helping PeopleForBikes advance a culture where biking is safer, more accessible, and more integrated into American life.



